Many economic development groups in the state of Arkansas are planning to attract a variety of filmmakers to the state in order to boost the economy.
The Cannes Film Festival was recently held and a new movie called “Mud” was released which starred Matthew McConaughey and Reese Witherspoon. The movie Mud was filmed throughout the state of Arkansas and received an incentive of nearly $2.2 million dollars. The investment was the largest amount that was put into a movie for the state of Arkansas. Two particular development agencies and the Film Commission in Arkansas have made an alliance to ultimately attract new film projects to the state.
The Director of the Film Commission whose name is Christopher Crane elaborates on how the intention of the partnership is to bring in brand new films to the state of Arkansas. The brand new alliance will also create a website where local governments and many owners of property can suggest locations for the filmmakers as they create the movies in the state of Arkansas. The website is being constructed for nearly $24,000 dollars and will allow film crews to submit contact information as well. Also, the “arfilm” logo was placed at the ending credits for the movie Mud which is the first time for the economic development alliance.
Many officials for the state of Arkansas state that the film logo is a great way to promote the state while also luring in brand new film makers. A Director for the Development Commission states that advertising is no longer about short commercials but about the placement of the product. The Director hopes that the state can put its “best foot forward” as millions of individuals observe the movie. The movie Mud also received funding from the “Quick Action Closing Fund”.
Overall, attracting new filmmakers is a great idea for attracting economic development in the state of Arkansas.